Crossing the Chasm
Geoffrey Moore · first published 1991
Mentioned 11 time(s) by 8 guest(s).
Geoffrey Moore on Lenny's Podcast (2024-01-25): mention
“…I don't think Crossing the Chasm is designed for that problem.…”
Leaving big tech to build the #1 technology newsletter | Gergely Orosz (The Pragmatic Engineer)
Geoffrey Moore on Lenny's Podcast (2024-01-25): mention
“…One of the nice things about Crossing the Chasm is the positioning formula is absolutely the same every time.…”
Leaving big tech to build the #1 technology newsletter | Gergely Orosz (The Pragmatic Engineer)
Geoffrey Moore on Lenny's Podcast (2024-01-25): mention
“…The Crossing the Chasm play is I need to change the state of my company…”
Leaving big tech to build the #1 technology newsletter | Gergely Orosz (The Pragmatic Engineer)
Geoffrey Moore on Lenny's Podcast (2024-01-25): mention
“…So anyway, those are the four models, and Crossing the Chasm was about that second one.…”
Leaving big tech to build the #1 technology newsletter | Gergely Orosz (The Pragmatic Engineer)
Nikhyl Singhal on Lenny's Podcast (2023-06-11): recommend
“…But one is this sort of little bit of an old school book called Crossing the Chasm by Geoffrey Moore.…”
Building a long and meaningful career | Nikhyl Singhal (Meta, Google)
Bill Gurley on The Tim Ferriss Show (2023-01-26): recommend
“…And Crossing the Chasm, which does a really good job of explaining how a startup should…”
Adam Grenier on Lenny's Podcast (2022-09-15): recommend
“…I think the book, Crossing the Chasm, is a great place to start in terms of thinking about the broader topic…”
When to invest in new acquisition channels | Adam Grenier (Uber, MasterClass)
Emily Kramer on Lenny's Podcast (2022-09-11): recommend
“…And those are things like The Tipping Point and Crossing The Chasm.…”
How to build a powerful marketing machine | Emily Kramer (Asana, Carta, MKT1)
Andrew Chen on The Tim Ferriss Show (2021-12-02): recommend
“…And I was such a huge fan of his because of Crossing the Chasm.…”
Harley Finkelstein on The Tim Ferriss Show (2020-12-12): mention
“…Are you familiar with the Geoffrey Moore book Crossing the Chasm?…”
Harley Finkelstein — Tactics and Strategies from Shopify, the Future of Retail, and More (#486)
Drew Houston on The Tim Ferriss Show (2018-08-29): recommend
“…And then there's a book called Crossing the Chasm, which is another classic.…”